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After an era ofskin-focused trendsandneutral colors, makeup is back in full force and meant to be noticed.

Instagram@clarissalunanyc@etienneortega
According to celebrity makeup artistClarissa Luna, making a statement is especially important in 2025.
More and more, Im getting requests from clients to raise the bar when it comes to makeup.
Women want to be seen.

Too Facedglobal makeup artistDaniel Chinchillaagrees, adding that high shine and sparkle is going to be everywhere.
Shimmer is a huge 2025 trend, and I couldnt be happier about it, he says.
It was all over the runways and social media as well.

Oh, and most importantly,Beyonces makeup looks!
Anybody can do it.
If youre more of a makeup minimalist, fear not!

Good skin will always be in.
I love theMilk Hydrogrip Primer.
Ready to get glammed in 2025?

Ahead, professional makeup artists share their top 2025 makeup trends for the new year.
Bold Eyes
When it comes to makeup in 2025, more is more.
Expect a shift in makeup as a whole.

Glam is here to take up some space.
Its the got ready in five minutes look but still serving face.
To re-create, apply a stained wash of color on the eyes, lips, and cheeks.

The runways are loving this look, and so are celebrities likeSabrina CarpenterandJennifer Lopez, he says.
Glowy Skin
According to Luna, glowyglazed donut skinis still very much in for 2025.
Try the trend with glam to match.

Pro tip: Dont forget to add some highlighter to the shoulders and collarbone.
Retro Eyes
Wearable modern retro eyes are huge for 2025, says Chinchilla.
Dont be intimidated by the geometric shapeChinchilla recommends theToo Faced Killer Liners, which makes drawing lines a breeze.
They simply do not budge.
For actress Sara Wais, Luna created a red lip with a glossy vinyl finish.
Get a similar look withMaybelline Vinyl Ink Liquid Lipcolor in Red Hot.

All the Shimmer
Shimmer elevates any look and is so easy to apply.
Simply tap it on to your eyelids with your finger, says Chinchilla.
These have a pure pearl base so they shine like no other!

I even love adding some on the cheekbones and collar bone as highlighter.
Unexpected Lips
Celebrity makeup artist Nick Barose is taking inspiration from art and film in 2025.
Instead of the typical plum or burgundy, Barose invites you to think outside of the box.
I love playing with unusual fun shades like theCheekbone Beauty Fearless Eyeshadow Crayon in Dark Turquoise, he says.
Even though its for eyes, the shade and formula is also perfect on lips.
It adds an unexpected twist and drama to the look.
Juicy Lips
Take your lip combo to the next level by layering multiple liners and glosses.
Natural Glow
When in doubt, healthy and radiant skin is a go-to for Ortega.
Glow but make it natural, he says.
I love myEthereal Glow Balm in Rose Quartzon cheeks and lips.
90s Hollywood
Our obsession with 90s beauty isnt going anywhere in the new year.