First artificial intelligence came for our jobs.
Now its coming forbeauty standards…by way of an AI-generated influencer beauty pageant.
Why start such a thing?
Channing Smith
Remarkably, it’s paying off.
This hasnt been possible until recently; the technology simply wasnt there, a WAICAs spokesperson tellsGlamour.
So…do we thinkAmazon’s Alexawill compete?
Aitana Lopez
Cant we celebrate women for their abilities without making it about looks?
WAICAs says its not like that, though.
This isnt about pushing unrealistic standards but realistic models that represent real people.
Emily Pellegrini
It is, however, abeautypageant, which experts suspect will worsen harmful standards.
This content can also be viewed on the site itoriginatesfrom.
Now for the massive caveat: AI cant be blamed for everything.
Instagram/@aiyana_rainbow
AI influencers and content creators existand inevitably flourishonly becausereal peopleset problematic standards first.
When real people look fake and fake people look real, differentiating between them becomes harder everyday.
Im an internet-savvy millennial and evenIdouble-check who’s human from time to time!
Instagram/@aiyana_rainbow
Plus, not all AI influencers are necessarily bad.
For what it’s worth, AI creators do seem to be adhering to those guidelines.
Every account Ive researcheddid,in fact, acknowledge they were fictional.
But this is about fantasy.
All I can say is: I wouldn’t be surprised if my grandpa got confused.
Still, there are more questions to ask, like: Who is creating these avatars?
AI-generation for profit is always a slippery slope; weve already seen whatdeepfake pornography is doing to celebrities.
Its not like engineering the perfect woman is a novel concept.
But the WAICAs spokesperson says the science fiction build-a-woman trope isnt whats happening here.
The team behind Aitana, comprised mostly of talented, creative women, is the perfect example.
Plus, lets be honest: Most AI influencers arent created for domestic or romantic purposes.
The technical ownership of AI imagery, an ongoing controversy that’s made headlines this year.
In MarchUnder Armor received backlashfor releasing an AI-generated commercial consisting of repurposed content they owned.
Obviously, the artificial intelligence debate is enduring and won’t be resolved on Glamour.com.
If only we’d take after AI and actually be honest about who and what we are.
