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Thats how I feel when I do my C-beauty routine.
As a teenager I started wearing makeup as an outlet toconnect with my femininity before I transitioned.
I never saw Asians represented in mainstream beauty.
My makeup routine is the first thing I do when I wake up.
Using Chinese and Taiwanese beauty makes me feel safe and loved.
There isnt a specific moment in my C-beauty routine that creates this emotion.
I simply feel like Im taking care of myself.
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Despite my love for Chinese beauty brands, theres no denying that Chinese-made products carry a stigma.
C-beauty is also a force to be reckoned with.
The brand is leading the future of Chinas beauty industry withproducts emphasizing research and development.
In Chinese,yi butranslates to one step, reflecting the challenges of starting a business.
Feng shui is a system my cofounder Lorrie King and I both believe in, she says.
Lee is also no stranger to the pitfalls of starting a business.
Being Chinese-American has been very hard as a woman in business altogether, she says.
Until then, Ill continue to support Chinese and Chinese American brands by buying their products.
And hopefully more American consumers will see that C-beauty is just as exciting as any other countrys beauty offerings.
