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On March 5, Bieber took toInstagramto give fans a sneak peek.

@haileybieber / Instagram
It seems to be a cream formula with a soft, iridescent finish.
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Could the pink ribbon emoji mean one shade of blush will also be called Ribbon?

@haileybieber / Instagram
And will the formulas be a hybrid product with skin-loving ingredients likehyaluronic acid, marula oil, andniacinamide?
We have alotof questions, and the launch date remains shrouded in mystery.
A version of this story was originally published inGlamourUK.