These days my TikTok and Instagram algorithms are heavy on mom content.
Why cant I put my phone down and turn my focus to my own beautiful but cluttered life?
But she is also clear-eyed about the harms brought on by the power some influencers hold over their followers.
Penguin Random House
Momfluencers, Petersen argues, are looking to buy what theyre sellingjust like the rest of us.
Theyre seeking external validation of their worth and humanity in the form of likes from admiring strangers.
Theyre seeking happiness and fulfillment, just as we are when we scroll through their carousels of photos.
Before readingMomfluenced, I was vaguely aware of the reasons Im drawn into the pictures these women paint.
Of course I want to retreat into a world of picture-perfect motherhood, Petersen tells me.
Wouldnt it be nice if it was real, and available to everyone if they desired it?
Its a fun and informative read for anyone interested in the ways we all sell ourselves to one another.
